Richard Watson: author, keynote speaker, futurologist
The world-renowned futurologist studied politics, philosophy and economics. Richard Watson is the futurist-in-residence at the Entrepreneurship. Centre of Cambridge Judge Business School (CBJS), one of the most prestigious business schools in the world. On his website “What’s next” he documents global trends and provides groundbreaking thinking tools for disruption, innovation and transformation.
Richard Watson: Keynote-Speaker und Scenario Planner
As a keynote speaker on trends and technologies, he was a guest of “global players”, including IBM, Nestlé and Toyota. As a speaker in German-speaking countries, he inspired audiences at Audi, PricewaterhouseCoopers (PwC), Herbert Smith Freehills LLP and Porsche Holding in Salzburg, among others. One of his core topics is scenario planning.
Richard Watson: Author and Networker
The author of five books on the subject of the future and “What’s next blogger” is visiting lecturer at Imperial College Business School and London Business School. As a co-founder of Thinking Allowed, a 24-hour retreat, he aims to reinvigorate the quality of discourse and debates in leadership teams.
How Richard Watson invented the 2050 MegaTrend map
Notes, magazines, online articles, newspaper clippings, bookmarks and more: Richard Watson could no longer find his way around in his own research. A productive further development of research results was becoming time consuming and frustrating. Showing meaningful connections seemed impossible. So the futurologist began to organize the analogue and digital chaos.
Richard Watson, the “What’s next” pioneer
He started collecting his information on the “What’s next” website. The connections, links and overlaps of the individual topics should become visible. Richard Watson wanted to be able to share his knowledge with others and stimulate the dialogue about the trends and technologies of the future. Modelled on the London underground map, he designed the 2050 MegaTrend map, which is one of the most important international tools for business innovation today.
The special thing about the 2050 MegaTrend map
A multidimensional source of inspiration
The 2050 MegaTrend map is much more than a linear representation of megatrends. Along the 16 trend lines, from work and society, through transport to economy and the environment, are stations that show the current status and the subsequent possible developments. Richard Watson visualizes what is now, what could be tomorrow, counter trends, game changers, opportunities and risks as well as the rise and fall of individual industries, products or areas of life. In this respect, the 2050 MegaTrend map is a multidimensional source of inspiration and a structured interface for both the start and the modification of innovation projects.